Privacy Policy | The Igniting Studio

Privacy Policy

Last updated: 17 May 2026

This policy explains how The Igniting Studio collects, uses, and protects your personal information. We comply with the EU General Data Protection Regulation (GDPR).

1. Who we are

The Igniting Studio is operated by Vatai-Gáspár Kata e.v., a sole trader registered in Hungary under tax number 59191063-1-29, with registered address at 4032 Debrecen, Károli Gáspár utca 298. For privacy-related questions, contact info@theignitingstudio.com.

2. What we collect

When you visit our website or purchase a product, we may collect:

  • Contact details: name, email address, business name
  • Billing information: collected and processed by Polar, our payment processor and Merchant of Record. We do not store credit card details ourselves.
  • Order details: what you purchased, when, and the license key issued
  • Support communications: emails you send us and our replies
  • Website usage data: pages visited, referral source, browser type, general location (via standard analytics tools)
  • Marketing preferences: whether you've opted in to receive emails

3. Why we collect it

We use your information to:

  • Fulfill your order and deliver your purchased product
  • Provide customer support
  • Send important account or product updates (these are not marketing)
  • Send marketing emails, only if you've opted in
  • Improve our products and website
  • Comply with legal obligations (tax records, accounting)

Our legal bases under GDPR are: performance of a contract (order fulfillment), legitimate interest (basic analytics, fraud prevention), consent (marketing emails), and legal obligation (tax records).

4. Who we share it with

We share data only with parties who help us run the business:

  • Polar Software, Inc. (payment processing and Merchant of Record)
  • Email provider (transactional and marketing emails)
  • Hosting and analytics providers (running and improving the website)
  • Accountant and tax authorities (legal and tax compliance)

We do not sell your personal data to anyone.

5. International transfers

Some of our service providers are based outside the EU/EEA. When data is transferred internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.

6. How long we keep it

  • Order records: 8 years (Hungarian accounting law)
  • Marketing list data: until you unsubscribe
  • Support emails: 2 years after last contact
  • Website analytics: aggregated and anonymized after 14 months

7. Your rights

Under GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Request deletion of your data (subject to legal retention requirements)
  • Restrict or object to processing
  • Receive your data in a portable format
  • Withdraw consent for marketing at any time
  • Lodge a complaint with the Hungarian Data Protection Authority (NAIH, naih.hu)

To exercise any of these rights, email info@theignitingstudio.com. We respond within 30 days.

8. Cookies

Our website uses cookies for essential functionality and basic analytics. When you first visit, a cookie banner lets you accept or decline non-essential cookies. You can change your preferences at any time through your browser settings.

9. Security

We use reasonable technical and organizational measures to protect your data. No system is 100% secure, but we work to keep your information safe and will notify you and the relevant authority if a serious breach occurs.

10. Children

Our products and services are intended for business use by adults. We do not knowingly collect data from children under 16.

11. Changes to this policy

We may update this policy. The "Last updated" date at the top reflects any changes. Material changes will be communicated by email where appropriate.

12. Contact

Questions about your data or this policy? Email info@theignitingstudio.com.