Thoughts on marketing, AI, and building smarter systems.
What an AI marketing system actually is, the components it needs, and our journey building ours from scratch over three...
How we use Claude Code to write email sequences that sound human. Welcome flows, nurture campaigns, and re-engagement emails.
Honest comparison of the AI tools we have tried for agency work. Where Claude Code fits vs ChatGPT vs other...
How we run SEO audits using Claude Code skills. What the audit covers and why AI-assisted SEO audits are faster...
How to automate content creation with AI using a content engine. Turn one video transcript into 7+ pieces of content...
A step-by-step guide to writing your first CLAUDE.md file for marketing. How we structure ours with client voice, rules, skills,...
The AI marketing workflows we built for content creation, client onboarding, and reporting. Why small businesses benefit most from these...
How we use Claude Code to manage social media for multiple clients at once. Content generation, brand voice consistency, and...
Marketing skills in Claude Code handle proposals, audits, content, and more. Here is how we built 46 of them.
A practical breakdown of Claude Code pricing, token costs, and real ROI calculations from someone who uses it every day...